Novalis Introduces Nooks & Crannies Program
Novalis announced recently it has added a new program of premium plant material to its Plants That Work brand. The new program, Plants that Work in Nooks & Crannies, will feature more than 300 varieties for “small spaces and special places.”
All selections in the new program are small-stature plants bred for multiple uses and small-scale applications in garden environments. Each variety should grow to12 inches or less and has been regionally selected to ensure growers give independent retailers their preferred choices for optimum garden performance across Zones 3-10. More information is available at www.plantsthatwork.com.
Midwest Announces Customer Reward Program
Midwest, a designer and manufacturer of the Seasons of Cannon Falls brand of holiday and seasonal home décor and Colonial Candle brand of candles, is introducing Midwest Advantage, a new customer rewards program to give customers tools, benefits and discounts. The Midwest Advantage program is part of the company’s “Sparkle” campaign to help specialty retailers gain a competitive edge to be successful in today’s market.
The Midwest Advantage program is open to all independent retailers and rewards customers for buying from the Seasons of Cannon Falls and Colonial Candle brands. Rewards include visual display and merchandising ideas DVD and newsletter, product images for advertising, in-store consumer brochures, in-store event support, sample and trial products, and more.
For more information, call Midwest at (800) 776-2075.
Spectrum Brands Honored At Design Awards
The Design Center, a division of Spectrum Brands, was recently honored with nine awards at the annual American Inhouse Design Awards, presented by Graphic Design USA. These awards honor inhouse designers and teams within corporations, media companies, non-profits, and educational and government institutions. For the 2007 awards, more than 4,000 entries were received.
The Spectrum Brands products receiving the honors included packaging for Schultz Premium Mulch with Weed Stop, Schultz African Violet Potting Soil Plus and Seed Starter Plus Potting & Planting Mix, Hot Shot Fogger, Cutter Lemon Eucalyptus repellent, Hot Shot Ultra Clear Roach Gel, Expert Gardener Organic Potting Mix, Repel BiteMD & Cutter BiteMD, Rayovac Rechargeable Hybrid Battery and Schultz Garden Soil.
Aquascape Introduces Epcot Center, Select Seminar Tour And Giveaways
Epcot Center. For the fifth year in a row, Aquascape and a group of Certified Aquascape Contractors (CAC) went to Walt Disney World’s Epcot Center in Orlando, Fla., to display the beauty and tranquility of water gardens. Inclusion in the Epcot International Flower and Garden Festival furthers the thought that water gardening is a huge part of outdoor living for people all over the world, according to Aquascape.
Aquascape was tasked to build five water features for the exhibit, all of which took place in the middle of the night under bright lights. The crew worked for three nights building a variety of water gardens, ranging from a full-fledged pond to Pondless Waterfalls to decorative features.
Select Seminar Tour. In a continued effort to educate industry professionals about water gardening, Aquascape announced the new Select Seminar Tour. The tour runs from August through December 2007 and will reach 28 cities nationwide. This is a different kind of tour for Aquascape as several speakers will be traveling the country simultaneously, each bringing their own expertise to a room full of eager business professionals.
Pondemonium Giveaways. This year, Aquascape is offering several giveaways that will help get the Pondemonium crowd buzzing. From July 14-22, distributors, contractors and retailers from across the globe will come together for a week-long event designed to help grow their water garden businesses, with a chance to win some great prizes. Some of the prizes include:
- Toro Dingo TX 420
- Paraphernalia from NASCAR racer Richard Petty
- Signed Aquascape hats and t-shirts
For more information about any of the Aquascape information mentioned, visit www.aquascapeinc.com.
