(Garden) Help Wanted
Lawn & Garden Retailer
July 2008
By Lawn & Garden Retailer
Gardeners will always have questions about perfecting their plants and outdoor displays. This month, we asked our panelists where they go to get their gardening questions answered.
Pets: Your Garden Center’s Best Friend
Lawn & Garden Retailer
June 2008
By Christa Reynolds
Today’s pet owners are looking for more ways to include their pets in their lives, and what better way than through their gardens? Many garden centers have latched onto the current pet-pampering trend in the United States; read on to learn how you can profit from this lucrative category.
What’s Hot, What’s Not?
Lawn & Garden Retailer
April 2008
By Bridget K. Behe
In 2008, it pays to be green and R.E.D. at the same time: Be successful by showing environmental leadership and offering your customers fulfillment of their relaxation, entertaining and decorating needs.
PDF Version
Catering to a Changing Customer Base
Lawn & Garden Retailer
January 2008
By P. Allen Smith
Q: I understand you were an independent garden center owner for several years and currently work closely with local nurseries in your design business. From your experience as an owner, consumer and gardening spokesman, how would you say the customer base has changed through the years, and what can independent garden centers do to keep their businesses vital and growing?
It’s A Girls’ World
Lawn & Garden Retailer
January 2008
By Darhiana Mateo
“Girls Night Out” events have soared in popularity in recent years across many industries. And now, some garden centers are catching on to this unique marketing trend. The goal: Draw a more diverse clientele, maintain a fresh image and bond with their female customers.
Just What the Doctor Ordered
Lawn & Garden Retailer
January 2008
By Jasmina Radjevic
Creating an efficient garden pharmacy department can be challenging. There are so many products to choose from, and a limited amount of space to house them. Plus, keeping the customer in mind, you have to do your best to make decision making easier on the buyer.
It’s the Time of the Season
Lawn & Garden Retailer
August 2007
By Catherine Evans
Once again, ANLA and GCA put on great summer tours this year. Learn more about the tours, and check out the trend-filled picture gallery.
PDF Version
Visualizing Christmas
Lawn & Garden Retailer
August 2007
By Joseph Weishar
Learn what other retailers outside of the industry are doing to spice up their holiday seasons.
PDF Version
Seductive Sensory Surroundings
Lawn & Garden Retailer
July 2007
By Joseph Weishar
Using the five senses in your garden center can help set a sensory environment that just may lead to more sales at the register.
PDF Version
Trends At Every Stop
Lawn & Garden Retailer
July 2007
By Meghan Boyer and Catherine Evans
There was a lot of information for retailers and growers alike at the 2007 California Pack Trials. From marketing ideas to variety trends, there was plenty for everyone to take in this past April.
PDF Version
Personalizing The Experience
Lawn & Garden Retailer
July 2007
By Meghan Boyer
Curves, the international fitness franchise for women, attributes much of its success to its community of loyal clients. Each one receives a personalized experience when she walks into a club.
PDF Version
The Landscape-Enhanced Home
Lawn & Garden Retailer
May 2007
By Bridget Behe
Good landscaping enhances home value from the consumer’s perspective according to a recent consumer landscaping study by Michigan State University.
PDF Version
Fashion In Flowers And Plants Marketing
Lawn & Garden Retailer
April 2007
By Veronica Richardson
One thing this industry should pay close attention to is the current fashion trends and how they can impact sales. Learn what the businesses in the United Kingdom are doing with fashion trends and flowers to appeal to consumers.
PDF Version
Introducing Consumers To IPM
Lawn & Garden Retailer
April 2007
By Meghan Boyer
While integrated pest management is not a new idea in the green industry, most of your customers are probably unfamiliar with it. Introduce your employees and, through them, your customers to the idea for complete, sustainable control.
PDF Version
Offering Everything Consumers Need
Lawn & Garden Retailer
April 2007
By Meghan Boyer
At PetSmart, business has gone to the dogs (as well as other pets) and that’s a good thing. PetSmart is a 1-stop shop for all the products and services pet owners need. The company’s goal is to offer customers lifetime care for their pets (and gain lifetime customers in the process).
PDF Version
A Maturing Industry’s Changing Face
Lawn & Garden Retailer
March 2007
By Kip Creel
What is next for the garden center industry? What can you do to understand the current customer base? See what this new research from StandPoint has to say about all of that in the first article in a 2-part series.
PDF Version
Previewing The National Hardware Show
Lawn & Garden Retailer
March 2007
By Jasmina Radjevic
The industry’s must-attend annual event is quickly approaching; have you registered yet? Here are some reasons why you won’t want to miss this year’s show.
PDF Version
Visiting the Industry’s Winter Shows
Lawn & Garden Retailer
March 2007
By Catherine Evans, Tim Hodson and Meghan Boyer
We spent the better part of January traveling from show to show. Here are some highlights from three shows we visited.
PDF Version
Just Add Water
Lawn & Garden Retailer
March 2007
By Val Cunningham
More and more customers want it all: A beautiful garden that’s also a magnet for birds. It’s easy to serve both interests with products that dish up what birds need most: water.
PDF Version
Getting to Know Mulch
Lawn & Garden Retailer
March 2007
By Meghan Boyer
Your customers may not know a lot about mulch, let alone the different options available and their effects on a garden, which means it’s up to you to teach them the dos and don’ts of mulch.
PDF Version
Healthful Gardening
Lawn & Garden Retailer
February 2007
By Jo Ellen Meyers Sharp
Gardens can do a lot more than just look pretty. Learn what other benefits gardening has to offer.
PDF Version
Winter Holidays 101
Lawn & Garden Retailer
February 2007
By Jean Starr
In this melting pot of a country we live in, people in the United States celebrate many interesting winter holidays other than Christmas. See what you can do to bring them into your store and make your winter holiday season more than just ornaments and wreaths.
Budding Markets
Lawn & Garden Retailer
January 2007
By Kip Creel
As this new generation of consumers comes into their peak purchasing years, it will become critical for you to fully understand how to service this important segment of your customer base.
PDF Version
Less is More In Garden Design
Lawn & Garden Retailer
January 2007
By Nicholas Staddon
Minimalist gardens are growing in popularity. See what you can do to keep this interesting trend on the rise for your customers.
PDF Version
Feeling The Winds of Change
Lawn & Garden Retailer
January 2007
Compiled by Catherine Evans
See what some garden center industry leaders have to say about what they think will take place in 2007 and how it may help improve your business.
PDF Version
Organizing Holiday Classes
Lawn & Garden Retailer
August 2006
By Clare Adrian
There are many factors to consider
when planning holiday classes at
your garden center, but the benefits —
happy customers, increased foot traffic
and increased sales — are worth the effort.
PDF Version
Becoming A Christmas Wonderland
Lawn & Garden Retailer
August 2006
By Ralph Gaudio
Successfully converting your garden center into a profitable Christmas Wonderland requires astute planning and forethought.
PDF Version
Soil Basics
Lawn & Garden Retailer
June 2006
By Bob Steinkamp
Knowing the basics about soil products
and what is right for different applications helps simplify the selection process for
you and your customers.
PDF Version
The Winter Shows
Lawn & Garden Retailer
April 2006
By Catherine Evans and Bridget White
We hit trade shows and conferences across the country in January. Here’s just a taste of what we saw and learned.
PDF Version
A Gift Market Overview
Lawn & Garden Retailer
March 2006
Compiled by Meghan Boyer
This informative guide to the gift markets can help you
choose which ones are the best fit for your needs.
PDF Version
Recipe For Success
Lawn & Garden Retailer
March 2006
By Jack Williams
Recipes for mixed containers help create
successful and attractive plant combinations.
Read on to learn more about the many
benefits of container recipes.
PDF Version
Does It Pay To Have A Web Site?
Lawn & Garden Retailer
February 2006
By Jim Matya
Though treacherous, the electronic world can be very beneficial to even the smallest garden retailer…as long as you know what you’re getting into.
PDF Version
Industry Leader Forecast
Lawn & Garden Retailer
January 2006
Compiled by Bridget White
We put five of your peers to the test to see what
they predict will be the biggest opportunities and
challenges for independent garden centers in 2006.
PDF Version
Energy-Efficient Landscaping
Lawn & Garden Retailer
January 2006
By Catherine Evans
Heating and cooling bills can get astronomical
during certain times of the year. Teach your customers what to buy,
so they can keep costs down at home but spend more at your store.
PDF Version
Happenings in Holland
Lawn & Garden Retailer
January 2006
By Bridget White
Our annual trip to Horti Fair produced some great new products and
interesting industry trends that are easily applicable to the U.S. market.
PDF Version
Winner’s Circle
Lawn & Garden Retailer
August 2005
By Meghan Boyer
no matter the criteria used or number of test gardens evaluated, consumers and retailers alike can be assured that they are receiving quality when they choose any of the 2005-2006 Winner’s Circle.
PDF Version
Dead armadillos…
Lawn & Garden Retailer
June 2005
By Stan Pohmer
Play your game, not your competitors’. It’s as important to know who you are not as it is to know who you are.
PDF Version
Sorting Through the Gifts
Lawn & Garden Retailer
June 2005
By Carrie Burns
So now you know you have to fill up that display, but what should it look like. Garden center owners often find ideas from lots of different places. For example, Alden Lane finds ideas from other retail outlets.
PDF Version
Trade Shows of the Gift Market
Lawn & Garden Retailer
March 2005
By Mackenzie Gaffney
There are six shows listed; but please remember this is not a complete listing of the shows dedicated to the gift market. These are some just to get you started.
PDF Version
Keeping Up
Lawn & Garden Retailer
January 2005
By Carrie Burns
Trade shows, magazines, suppliers…
there are many ways to keep up on
the trends. Which is most popular,
and how can you step it up a notch?
PDF Version
Weights and Measures Update
Lawn & Garden Retailer
January 2005
By Jonathan Bardzik
Weights and measures laws exist to protect consumers. The goal is to allow consumers to make price and quantity comparisons between similar products.
PDF Version
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