Gifts That Keep on Giving
Lawn & Garden Retailer
November 2009
By Janna Benitez
The busy holiday season is a perfect time to let your best customers know how much you appreciate them.
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Child's Play
Lawn & Garden Retailer
November 2008
By Darhiana Mateo
Transforming your garden center into a dynamic destination for children — the potential next generation of gardeners — can be a sound investment in your future.
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Help Customers Find the Perfect Plants
Lawn & Garden Retailer
July 2008
By Faith Savage
With a simple questionnaire and a little extra legwork, you can create a garden match made in heaven for your customers — and a heartwarming sales boost for your store.
Summer Events from Coast to Coast
Lawn & Garden Retailer
April 2008
By Katie Hagen
With so much sun and fun to capture customers’ attention during the summer, retailers must work extra hard to drive them into their stores. Find out how these garden centers from Oregon to New York have made their summer events a success.
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Laying Roots
Lawn & Garden Retailer
February 2008
By Darhiana Mateo
Invest in your community, and in turn, they just might invest in you. That’s the simple “win-win” philosophy behind many garden centers’ commitment to community outreach.
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It’s A Girls’ World
Lawn & Garden Retailer
January 2008
By Darhiana Mateo
“Girls Night Out” events have soared in popularity in recent years across many industries. And now, some garden centers are catching on to this unique marketing trend. The goal: Draw a more diverse clientele, maintain a fresh image and bond with their female customers.
Publicizing In-Store Events
Lawn & Garden Retailer
November 2007
By Lisa Anderson Mann
A little effort up front can help your in-store events pull in new customers.
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