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EDITORIAL CATEGORY - STORE DESIGN
Things Are Looking Up   Lawn & Garden Retailer February 2008   By Eric Feignbaum
Endless horizontal displays of merchandise, no matter how compelling the product, will bore customers right out of your store. To hold their attention and encourage bigger sales, think vertical.
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The Art of the Layout   Lawn & Garden Retailer January 2008   By Rich Kizer and Georganne Bender
Learn everything you need to know about the science of store design.
Celebrate the Customer, the Merchandise, the Seasons   Lawn & Garden Retailer November 2007   By Marti Ross Bjornson
The holiday season is the perfect time to discount products and get inventive with your merchandise. By focusing on the celebrations of the season rather than just setting up the typical sales racks, you can satisfy your customers and your bottom line.
Are Your Restrooms Working For You?   Lawn & Garden Retailer August 2007   By Meghan Boyer
As a retailer, you want to make sure every square inch of your garden center is put to good use. Sometimes that means turning one of the last places you’d think of — the bathrooms — into selling spaces.
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Visualizing Christmas   Lawn & Garden Retailer August 2007   By Joseph Weishar
Learn what other retailers outside of the industry are doing to spice up their holiday seasons.
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Creating An Animated Christmas Fantasyland   Lawn & Garden Retailer August 2007   By Ralph Gaudio
Christmas merchandise is every where during the holiday season, and competition can get tough. Transform your garden center into a Christmas wonderland and watch your sales grow.
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Catering to your Christmas Consumer   Lawn & Garden Retailer August 2007   By Christa Reynolds
Do you know what types of holiday merchandise your customers prefer? Knowing these preferences will help ensure your success during the holidays.
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Seductive Sensory Surroundings   Lawn & Garden Retailer July 2007   By Joseph Weishar
Using the five senses in your garden center can help set a sensory environment that just may lead to more sales at the register.
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How Do Our Customers Behave?   Lawn & Garden Retailer July 2007   By Stephen Head
Your garden center is made up of hot and cold spots: Determining which is which and merchandising appropriately is just as important as knowing your customers.
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Profitable Or Not: A Guide to Evaluating Garden Centers   Lawn & Garden Retailer June 2007   By Roger Hinson
Learn the results from a study about costs of establishing and operating retail garden centers, particularly regarding capital needs, operating costs and general procedures for creating and operating such businesses.
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Signage 101   Lawn & Garden Retailer June 2007   By Emily Stefanski and James Gibson
Hand-written signage is a thing of the past. Learn the new ways you can give your garden center direction with ease and clarity.
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Independents: Setting Themselves Apart   Lawn & Garden Retailer May 2007   By Emily Stefanski and James Gibson
What are some of the best ways to show your uniqueness in the gardening marketplace? Here are some ideas that might work for you in your store.
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Color Squared   Lawn & Garden Retailer April 2007   By Steve VanderWoude
Learn about the impact of merchandising color using large blocks of colors in a display.
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Retail Makeover: Building a Fresh New Look   Lawn & Garden Retailer April 2007   By Emily Stefanski and James Gibson
Giving your store a makeover every once in a while can help freshen things up and make the consumer give you a second look.
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Embrace An Inviting Space   Lawn & Garden Retailer February 2007   By Meghan Boyer
To many people, Borders is known as much for its store atmosphere as it is for its product selection. Understanding more about Borders’ philosophy when it comes to creating the right “feel” for its stores can help you understand the importance of creating ambience in your garden center.
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Creating A Fountain Department   Lawn & Garden Retailer February 2007   By Emily Stefanski and James Gibson
Learn how you can create a successful fountain department in your store with just the basics.
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Color Blocking For Hard Goods   Lawn & Garden Retailer January 2007   By Emily Stefanski and James Gibson
Learn the basics of merchandising hard goods in an easy, shoppable and, most importantly, appealing way.
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What Looks Good To You?   Lawn & Garden Retailer January 2007   By Meghan Boyer
Whatever a retailer is best known for — merchandising, customer service, atmosphere and more — certain stores stand out for their best practices. As a professional retailer, which ones do you admire? “Outside The Industry” will take a look at what some of these merchants are doing that you may want to try in your garden center.
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A Checkup On Checkouts   Lawn & Garden Retailer January 2007   By Katie Hagen
Garden center retailers and consultants tell Lawn & Garden Retailer what works and what doesn’t at a customer’s last stop in your store.
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Lighting The Way To Success   Lawn & Garden Retailer August 2006   By Joseph Weishar
Learning how to use the proper lighting techniques can really make the merchandise in your store pop.
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Tools Of The Trade   Lawn & Garden Retailer August 2006   By Suzanne Duecker
There are five garden tools every garden center should carry regardless of floor space or inventory constraints.
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O Christmas Tree: Decorating Trees For Maximum Impact   Lawn & Garden Retailer August 2006   By Chris Tkachuck and Shelli Lissick
Learn how you can decorate your display trees to get maximum impact and make merchandise fall off the tree and into shopping carts.
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Becoming A Christmas Wonderland   Lawn & Garden Retailer August 2006   By Ralph Gaudio
Successfully converting your garden center into a profitable Christmas Wonderland requires astute planning and forethought.
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Merchandising ornaments For Fun & Profit   Lawn & Garden Retailer August 2006   By Richard Adler
Coming up with new ornament merchandising ideas can grow harder and harder every year. Here are some constructive ideas to help decorate your store for the holidays.
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The Not-So-Big Garden Center: The Customer Has To Park   Lawn & Garden Retailer July 2006   By Judy Sharpton
Learn how two garden centers turned bad parking placement into ideal spring sales.
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Applied Aesthetics: The Art Of Seeing   Lawn & Garden Retailer July 2006   By Joseph Weishar
This 3-part series will help you understand how the different aspects of retail merchandising can work in your store.
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Targeting Locational Demographics   Lawn & Garden Retailer June 2006   By Meghan Boyer
When selecting the location for your new garden center, it is important to consider the demographics of an area including median income, education and age.
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Catering To Clubs   Lawn & Garden Retailer April 2006   By Meghan Boyer
Reaching out to bird-watching clubs can help drive a garden center’s birding business and increase store traffic.
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Borrowing Merchandising Tips   Lawn & Garden Retailer April 2006   By Robin Seaton Jefferson
Looking to other businesses such as supermarkets and department store chains can give garden center retailers good merchandising ideas.
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UK Garden Retailing   Lawn & Garden Retailer March 2006   By Gary Wilburn
Learn what garden center retailers are doing across the pond that you might be able to implement in your store.
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Nursery Supplies: Automated Control   Lawn & Garden Retailer March 2006   Rich Lister
Automated environmental control systems manage nearly every aspect of the greenhouse environment — from taking temperature and wind readings to starting equipment at necessary times. Is automation right for you?
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First Impressions: Costly Impressions   Lawn & Garden Retailer January 2006   By Carrie Burns
What do you see when you walk into your garden center? Does it affect your customers’ purchasing decisions?
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Is an Onsite Workshop for You?   Lawn & Garden Retailer November 2005   By Judy Sharpton
Learn how this not-so-big garden center got a free consulting session by hosting a simple workshop at its store.
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Retail Ready Poinsetias   Lawn & Garden Retailer August 2005   By Jack Williams
When ordering your poinsettias, ask your grower if they have selected varieties with a low occurrence of breakage and/or what they are doing to alleviate breakage.
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Creative Easter Displays Get Sales Hopping   Lawn & Garden Retailer July 2005   Liz Huntington
Turning greenhouse space into a nice Easter display takes a lot of creative and hard work. Take a look at how Platt Hill Nursery was able to pull it off.
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ABC's of Sign Making… the Digital Way   Lawn & Garden Retailer June 2005   By John Peterman
There’s probably nothing worse than spending $3,000 on your new sign printer and then looking in the box for something that can magically make signs pop out of it, only to discover there’s no sign genie inside your bottle.
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Closed for Profit   Lawn & Garden Retailer June 2005   By Carrie Burns
So, how do you know if it’s a good business move for you? Many things factor into the crucial decision of closing your doors, and those factors require a lot of thought and analyzing.
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Green Goods: Bulbs…More than Just Spring   Lawn & Garden Retailer June 2005   By Karen Oderizzi
Most people think that bulbs can just be planted in the early spring, but the reality is that there are tons of varieties that do well all year-round. Find out which ones your customers will fall for.
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Accessibility for All   Lawn & Garden Retailer April 2005   By Carrie Burns
The ADA ensures that people with disabilities are easily able to access stores and other places of business.
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Prioritizing Profit   Lawn & Garden Retailer March 2005   By Bridget White
With spring right around the corner, and already on top of you in some markets, the time is almost up to put those little green guys to work for you.
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Maximizing Your Display Garden   Lawn & Garden Retailer August 2004   By Bridget White
A simple schematic and product list can help turn your display garden from an idea center into a sales center.
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