Jul 23, 2014
AmericanHort Pledges Support to HRI

At Cultivate'14 last week, AmericanHort announced a pledge to support the Horticultural Research Institute with a gift of up to $100,000.

At Cultivate’14 last week, AmericanHort announced a pledge to support the Horticultural Research Institute with a gift of up to $100,000.

The association is committing $50,000 and will match up to another $50,000 in gifts from other individuals and companies for a total contribution of $100,000.

The Horticultural Research Institute is the industry’s research and development organization with an endowment of nearly $11 million. It is considered the research affiliate of AmericanHort.

“The Horticultural Research Institute is one of the most important organizations in our industry and is our partner in supporting the development of horticulture and all of our businesses,” said Mark Foertmeyer, AmericanHort’s chairman of the board. “It’s important that our industry has a strong
research-focused organization so we are proud to contribute to the endowment.”

Harvey Cotten, president of the Horticultural Research Institute, said, the gift “will go a long way in supporting our efforts. It’s important that others give so we can access the matching funds offered by AmericanHort.”

“An industry is advanced by the support of its community participants. I hope this pledge will nudge others to get involved by supporting the organizations that are supporting them,” said Michael V. Geary, CAE, AmericanHort’s president and chief executive officer.

Matching contributions or multi-year pledges can be made online at HRIresearch.org or by contacting the Horticultural Research Institute at 202-789-2900.