Feb 8, 2016
Bloem Acquires Fiskars Pottery

Bloem has announced the acquisition of American Designer Pottery (ADP), a division of Fiskars Brands Inc.

Bloem has announced the acquisition of American Designer Pottery (ADP), a division of Fiskars Brands Inc. With the acquisition, Bloem becomes one of the largest designer and manufacturers of decorative planters, with more than 30 percent of the market. Based in Apopka, Florida, ADP recorded net sales of $27.5 million in 2015 and employs nearly 50 full-time employees and approximately 100 part-time and seasonal workers during its peak production.

Bloem plans to maintain and grow manufacturing operations in Florida while adding at least 10 more employees in Hudsonville, Michigan, to manage the new business growth. Bloem’s reach will now extend into more than 10,000 retailers in all 50 states and across Canada, selling through key national retailers and co-op stores as well as independent and family-operated home and garden centers. Bloem has spent the past three years adding innovative styles and designs to the decorative planter industry. Bloem’s containers and planters have led the industry with bold colors designed to complement indoor décor or make a statement in an outdoor landscape or patio.

Management of the newly combined company will continue from West Michigan, though Bloem is looking to grow operations at the ADP facility through new investments in building and manufacturing assets, as well as employees. The addition of ADP is the company’s third acquisition in as many years, making it one of the fastest-growing home and garden consumer brands in the country.

For more information, visit www.bloemliving.com.