Pete is the managing editor of Lawn & Garden Retailer. Contact him at 847.391.1050 or firstname.lastname@example.org.
Hopped Up on Gen X and Y
I know that we, as an industry, tend to get pretty hopped up on Generations X and Y. We're constantly in search of new, cool ways to grab the attention of these young consumers. Well, do me a favor and give that search a break and refocus your sights onto another set of "young" persons.
Lawn & Garden Retailer's sister publication GPN and Nexus Corp. have announced a call for applicants for the 2013 GPN/Nexus Intern of the Year. The deadline for submissions is Oct. 22, 2012. The scholarship program, now in its 14th year, recognizes one outstanding college student who has participated in a horticulture-related internship program. We are looking for those students whose internship experience changed their outlook on horticulture — in the classroom and in the greenhouse.
Garden Genetics, Tagawa, Bear Creek Farms, Molbak’s Greenhouse and Nursery, D.S. Cole Growers — these are just some of the companies whose internship programs who have produced several of our previous winners. You can learn more about our scholarship winners, by checking out the GPN/Nexus Intern of the Year page on our website. If you know a college student who has completed a memorable internship, then we want to hear about him or her. Click here to find out more about the application process.
Help Pick Another Winner
How would you like to have some say in Proven Winners' next commercial? Well, let's make that happen. This popular plant brand has it narrowed down to four commercial pitches, but they need your help to whittle it down to one. Click here to help pick a winner.